How Do You Create a Great Content Strategy? Our team builds content strategies that drive results for clients daily. Towards the end of 2019, we stepped back and defined what a top-tier content strategy looks like. But first … How do most content marketing services build content strategies? There are a lot of great content […]
How to Build Your Annual Marketing Plan for 2023 (from a Marketing Agency Owner Who Helps Build a Dozen Every Year) It’s time to start thinking about how we should be spending our marketing dollars in 2023. That’s right: it’s time to start thinking about your 2023 marketing plan. I know, it’s a lot to […]
With Google driving 57.8% of all referral traffic on the internet, it’s no secret that SEO is a powerful marketing tactic for any business. Sure, some successful businesses ignore SEO. Some successful businesses still send me snail mail, hoping that I’ll take out a $10,000 loan from them on a whim. That doesn’t mean you […]
Investing in growing your business is no easy feat. In a world where business owners need to decide between hiring a salesperson and investing in dozens of different types of offline and digital marketing channels, the options can seem overwhelming. Here, we delve into why SEO is the best investment that you can make in […]
We can all agree that investing in marketing is important. But how should you invest your digital marketing budget? Is it better to hire a digital marketing agency or an in-house employee (or employees)? Sure, you can take the do-it-yourself approach and run your own marketing campaigns for as long as you want. However, building […]
We tell businesses every day that blogging is going to be the best way to scale their business. But why should they listen to us? Sure, we practice what we preach – blogging is the central focus of Inter’s own digital marketing efforts. But why should you trust us? Case studies and customer reviews aside, blogging is the fastest […]
Content marketing is one of the smartest investments that you can make in your business. Unfortunately, far too many businesses get it wrong. They get too salesy. Or they ignore SEO. Today, we’re going to walk through the seven most common content marketing mistakes that cost businesses thousands of dollars per year.
Affiliate marketing is harder than the experts make it seem. We get it: you see an ad every day on Facebook for the latest “expert” who wants to show you how to make millions of dollars in your sleep.
Google is constantly updating their namesake search engine to improve the user experience. The ultimate goal of these updates is to provide the best possible answers to any and all search queries. As Google’s popularity grew in the early days of the internet, businesses and marketers quickly realized how valuable a first-page search result could […]
We get it. You’re hearing all of these digital marketers talk about backlinks, but you’re still not sure what a “backlink” even is. What’s a backlink? And why do they even matter? Here, we’ll give you the overview of what backlinks are and why generating backlinks might be the single most effective way to boost […]