Two women playing chess over Zoom

How We Do a Competitive Landscape Analysis

One day I was on social media watching famous people making homemade mac and cheese. Kim Kardashian disclosed that she combines six different kinds of cheese and tops her mac and cheese with panko breadcrumbs! My mind was blown and I thought it was very creative and I wanted to try it. If Kim Kardashian […]

Intergrowth team Denver office

What it Means to Work at Intergrowth

They say if you enjoy what you do, work becomes play. Hi. I’m Lauren, and I’ve worked for Intergrowth since January 2021 (a year and a half, as of my time writing this). Why should you apply for a job with us and work with us? I’m glad you asked. During my time with Intergrowth, […]

creative brief

How to Use Creative Briefs for Better Content Marketing

Blogging can be a highly effective marketing tactic for small businesses. With a bit of SEO and some time spent tapping away at your keyboard, you can accomplish a lot: Get your website at the top of Google for relevant searches Drive visitors to your website who’d never heard of your brand before Create helpful […]

Woman holding dog and taking pictures of herself

How to Create Interactive Posts on Social Media

Social media platforms are always evolving. Often, it seems like as soon as you’ve figured out the best way to engage with the social community and find new followers, someone figures out a way to do it better. But don’t look at it as though someone is beating you to the punch — consider it […]

Young man using laptop in wood shop

DIY SEO Tools for Do-It-Yourself Content Marketers

Want to do your own SEO instead of hiring out? Great!  There are tons of tools that can help you start driving traffic to your website, and we’re going to talk about a bunch of them below. Whether you’re a blogger looking for more readers or a small business owner hoping to attract new customers, this […]

Blogging for personal branding

How to 10x Your Personal Brand Through Blogging

From successful entrepreneurs to small business owners to middle school students, just about everyone everywhere is working on building their personal brand. Teens and tweens are doing it on TikTok. Beauty experts are doing it with YouTube tutorials. Influencers are doing so with Instagram posts. We could go on and on … But the individuals […]

Five young adults sitting on a ledge looking at their smartphones

Types of Content [+ Which Performs Best]

The content you generate can make or break your business. But what type of content should that be? Should we still be focused on blogs? Do we need to create more visual assets, such as videos and photos? Is it time to work Ebooks, webinars, and podcasts into our content strategy? There are a variety […]

b2c content marketing

B2C Content Marketing: Full Breakdown

It doesn’t matter if you have the greatest product or most incredible service in the world — unless you know how to market it, no one will know that it exists. There are all sorts of traditional marketing techniques that you can use to get your products in front of your customers. You can pay […]

Typewriter printing text on a piece of paper that says the word "Review"

How to Do a Content Review on Your Website

The fact that you’re settling in to read this article makes one thing pretty clear: You understand the importance of content. Whether you have a personal blog or a massive e-commerce website, great content is key to getting traffic, retaining visitors, and generating sales. But is your content actually as good as you think it […]